Not gonna lie, ya'll. I am an avid user of Urban Decay's Primer Potion, proven by my extensive touting here and with friends. That stuff reached cult status in the beauty world forever ago, and for good reason.
However, I am a reasonable woman who believes in giving everyone and everything a fair chance, and so I've allowed Benefit's new Air Patrol BB Cream Eyelid Primer (debuting on September 1) to grace my eyelids.
Some may feel that Benefit's products are too gimmicky-looking or -sounding, but I personally think they consistently nail their packaging aesthetic. I mean, if that much effort went into the design and the marketing, I'm going to trust that they put as much effort into the actual product formulation. (And just for the record, I'm seldom let down by Benefit.)
A couple things set this eyelid primer apart from others on the market. First, it features a funky, pliable rubber applicator that Benefit's dubbed, "CushionCalm."
I don't know about you, but that name sounds to me like a nod toward current Korean beauty trends. In any case, it does feel soft and comfortable when applied to the eyelid, which is nice. It also blends the product out for you, keeping things sanitary and non-messy.
More importantly, though--and what Air Patrol is all about--is the product's "EnviroDefend complex." Yeah, that's too fancy of a word for me, too, but it basically translates to "wards off gnarly pollutants."
And bonus: it has SPF 20, ensuring your eyelids won't get attacked by the sun. It may not sound like that big of a deal, but have you ever had burnt eyelids? That is not fun at all. A scorching kiss from satan is what that is.
The product formulation is moisturizing, light and is definitely thinner than other primers out there, which I found made for more seamless blending. My one complaint about UD Primer Potion is that sometimes it dries too quickly before I blend it out all the way, but that wasn't an issue with Air Patrol. Also, there's no perfumed smell (scented products on my lids give me the creeps).
Another thing to note is that you can wear this alone, without eyeshadow, to color-correct your lids. I've attempted to do this with regular foundation or BB cream, and I always end up with noticeable creasing.
I know what you're all thinking: "But will my eyeshadow stay put? And will my eyeshadow apply more easily and look more beautiful with this as a base?"
My answer is yes. It does work! It works pretty damn well, actually. The true test is a full day of wear, and I've had multiple full days of wear and I'm proud to report a lack of creasing. GOOD JOB, BENEFIT A+.
- What's your favorite eyeshadow primer?
- Does the "EnviroDefend complex" matter to you at all?